Monday 13 May 2013

Press Release - Limited Edition by Van Heusen

*I was supposed to attend this event but well, exams are around so yea -_- All of you go drool already, this collection is so fabulous! :) *

~ An enthralling evening of unbridled fashion & glamour ~

Bangalore, 11th May’13: Van Heusen, India’s No-1 premium lifestyle brand showcased its ‘Limited Edition’ collection for woman in the seasons most definitive fashion finale. It was an enthralling evening of unbridled fashion & glamour where hottest models took centerstage in a fantastic fashion show put together by the gorgeous choreographer Sheetal Sharma at Olive Beach in Bangalore last night.
With the Limited Edition collection Van Heusen does what it does best even better. Crafted from the most sophisticated fabrics and most contemporary cuts, these dresses are sure to elevate the woman from women. Be it the girl’s night out or a hotshot shoot, all one needs is an occasion to carry these dresses off. The ode to elegance, each of the Limited Edition dresses was imbued with the spirit of Van Heusen’s combination of fashion and style. Extremely sophisticated, feminine, exuding the delicate aroma of elegance, this collection definitely goes from summer edition to collector’s edition.
The fabulous fashion show which was specially organized for the loyal Van Heusen Woman customers called VAN HESUEN DIVAs, also witnessed Bangalore’s renowned socialites attending. Guests included Aparna Suri, Mariam Baig, Sarah Khatri and many more. Models Pashmeena Barker and Jackie Shetty led the troupe that scorched the runway in glamorous dresses, as the audience sipped wine and cocktails from a bespoke menu that complemented the fabulous “Limited Edition” range. What followed was an absolutely high adrenaline show packed with style, sophistication and great tunes by DJ Shasha, with Sheetal Sharma playing the host.
Glamour & Fashion was definitely the theme of the night and the fabulous crowd kept the party going, in truly Bangalore style!

About Van Heusen
Van Heusen is India’s No. 1 premium lifestyle brand for men, women and youth. With a rich heritage of 128 years, the brand entered India in 1990. It has had the unique distinction of establishing not only the brand, but also the ready-to-wear category. The brand epitomises ‘fashion for the corporate’, and its design driver is the combination of fashion and elegance.
Over last 22 years of existence in India, Van Heusen has been making workplace more fashionable. Van Heusen has consistently been ahead of the curve in understanding the evolving fashion needs of Indian professionals and making it accessible to the Indian consumer.

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