Monday, 22 April 2013

Press Release!! Earth Bazaar at Mother Earth


EARTH BAZAAR by MOTHER EARTH
A celebration of who we are. A celebration of the Earth.

21st April 2013, Bangalore: Mother Earth gave Bangalore a unique experience this Earth Day weekend in the form of a very special Earth Bazaar which was held at the Mother Earth store in Domlur.
Earth Bazaar provided a platform for designers with unique ideas to showcase their wonderful work. The event saw designers such as The Fool and Global Titans who gave us a unique insight into the marvellous upcycled furniture and accessories that can be made with zero wastage. There was delightful and original art from Project Emm and colourful and vibrant handmade products from Rainbow Bunting and Artsy Crafty. In addition A Hundred Hands also participated, selling ingenious products such as Bum Bags made out of old jeans, Handmade Chocolates. Recycled Paper and Plants. All products perfectly aligned with the Mother Earth values of providing great quality goods while nurturing the environment.

Speaking about the event, Neelam Chhiber- MD, Mother Earth said, Mother Earth believes that nature provides for all, as long as we give back as much as we take. It is through its store and activities such as Earth Bazaar that Mother Earth strives to make this possible. She also added, Mother Earth is positioned to be India’s foremost ‘green’ and social lifestyle brand, retailing the best quality organic, handcrafted, sustainable  products under fashion, home and food categories."
The Bazaar with took place on 20th & 21st April, gave Bangaloreans a chance to celebrate art, creativity and ingenuity under one roof.












About Mother Earth
Mother Earth (www.motherearth.co.in) is a new brand of domestic retail chain stores starting with 11,000 sq ft flagship store in Bangalore. It is a social brand that offers consumers the best of the Indian natural hand crafted products while simultaneously providing livelihoods to the rural artisans and labourers of India.
Mother Earth believes in providing you with great quality goods while nurturing the environment and building on the strengths of marginalised rural communities to create sustainable livelihoods and overall prosperity.
Its mission is to enhance and create secure artisanal livelihood through socially, economically and environmentally sustainable
In 1994, The Brand “Industree” was co-founded by Ms Gita Ram and Ms Neelam Chhiber to tap the market of home accessories produced by artisans from rural India. In 2009, envisaging the true potential Future Ventures invested in the company and the brand was rechristened as “Mother Earth”.
Mother Earth is a tasteful lifestyle brand for people with an Indian design sense. It is one of the few lifestyle brands that represent Indian designs in a contemporary sense.
With investment from Future Ventures, Mother Earth scaled up and broadened its products categories to include fashion, food (organic and natural) and a wider range of home linen as well as a large range of home decor, furniture and gifts.




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